Accounting & Tax Innovations came to Head of Lettuce media looking for a better understanding of social media and how it applies to their business. They are looking to establish themselves as Innovative Tax Experts. Through coaching Antony taught them how to define and find their audience on Facebook, Twitter, and Linkedin. Their twitter accounts @TarponTaxMan & @TarponTaxChick were both grown from scratch targeting locals who were believed to be owners of small businesses.