I was again thinking of those newer to Twitter, and those who might not have learned how to better manage their Twitter accounts and wanted to share some tips that so many take for granted. Know your numbers, and how they affect you. Looking at an accounts profile page you will see; Following, Followers, Listed & Tweets. These four numbers … [Read more...]
Social Media made simple – Attract, Connect, Communicate.
I thought would write about conversation I have had several times this week. When I was Speaking at Realtor.com I taught agents that their business centered around the components of Attract, Connect & Communicate and all the marketing process centered around these three key words. You Attract attention to yourself or your brand, this is where … [Read more...]
A Story about the value of Brand Management; in social media
So many businesses ask why they need to get involved in Social Media, and I usually am able to explain it simply for them, well now I have a great story to make the point clearer. My wife has an 2004 Acura TL, and we recently took it to a local Honda dealership which cost me over $400 after the warranty did not cover some of the items involved in … [Read more...]