QRCode Magic
If you have not played with a QR code or Microsoft Tag, you need to. There are many useful ways you can apply these two tools; one is as simple as putting it on your printed materials so folks can easily like your fan page like these.
My Partner Amber and myself both Have QR codes with all of our contact info on the backs of our Business Cards like this.
Last week while coaching one of my clients, @TarponTaxChick asked me a simple question when we were reviewing QR codes, “could you set the QR code to Tweet a specific tweet for you” well guess what, you can, you can make it easy for anyone to show you some love on twitter by just them scanning the code, then hitting send in their mobile browser. Go ahead and give it a try and show us some love 
At Head of lettuce Media when we talk Social media with our clients, we help them find the best ways to integrate new technologies like QR codes into their marketing mix, just think what we might be able to do for you
Facebook Groups is moving, is the sky falling?
Today I received an e-mail asking about Facebook Groups, and when I went to go and see what my friend was talking about and was greeted by
“This group is scheduled to be archived - Over the next few months, Facebook will be archiving all groups created using the old groups format. Moving forward, you can create groups using the new groups format, which makes it easy to share with the important groups in your life.”
So I decided to see what was going on to help others figure this out. The first fear was are we going to have to have a fan page, and the answer seems to be no, but maybe you should. If you are looking to promote your organization, and can benefit from ads or the metrics of your page, then a fan page may be the way to go.
Here is what Facebook has to say about this transition http://www.facebook.com/help/?page=18966 . I also found a great post about the new groups here http://www.allfacebook.com/new-facebook-groups-2010-10 . Here is what Facebook considers groups are for.
My take on all of this…If you are doing promotion, create a fan page, if you truly need a private group, you will have growing pains, but you will get past this. If anything is to be learned from this, it is that Facebook calls the shots on Facebook, and they have this control over your group, and fan pages for that mater. If anyone ever tells you that you don’t need a website and that a fan page is good enough, remember this.
