With the #RNC2012 (Republican National Convention 2012) kicking off this week, it begs the question, how do you take your politics, or social media for that matter. As one who makes a living from studying Social Media I love when anything major happens, because it gives us a chance to study elements of social media at an accelerated pace. A good TV show promoting their hashtag can have the same effect check out #AGT (America’s got Tallent) or #SYTYCD (so you think you can dance) on their respective nights, their audience is very engaged.
I watch the conversation using a few tools, and thought I would share them with you as this week is a great chance to test drive them and find your favorite.
TwitterFall This is one of my favorites, you can enter a few search terms, and each will appear in a different color. I often use this to observe the 45+ twitter accounts I manage personally. Their are simple options, and you do not even need to be on twitter to watch this one.
SocialBro, as I have mentioned before, I like. They are great for monitoring a Hashtag and seeing who the influencers are in the conversation or where the conversation is taking place. They also let you select people from the conversation for following or putting on a list.
Bottlenose is a newer tool in beta that lets you look at a great diagram around the topic, showing the other related tags and you can also tweak it to see topics and who is a leader in the conversation. This is great for spotting conversations that might be related to your primary hashtag. Check out the other tags, as there is a good chance not everyone in those ancillary tags are following the main tag also.
You can also view the data in a few formats, like live
Tagboard another new comer gives you a great newspaper style format. This one is simple to use and great for reviewing material.
SeeS.aw is like Tagboard, but will let you save searches and the stream keeps flowing where Tagboard seems to need to be refreshed (which has its own benefits).
Geofeedia another Beta provides a map of tweets around a location, or a newspaper format. This helps you see also the conversation in the area of an event, when not everyone is using the event hashtag. I used the Tamp Times Forum as a location, even tho the screen shows St.Pete Times Forum (its name changed).
SocialMention offers a nice clean feed with highlights showing Sentiment, Top keywords, hashtags, users and sources. Great for seeing everything involved in the conversation.
Tawlk another beta is great for a live newspaper feed
Hashtracking is another favorite of mine, they are great for showing you the potential size of your audience as well as a ranking of those involved in the conversation.
These are still just a few of the tools available out there, feel free to share any I missed (my goal here was to give some tools you can use during the convention to follow the conversation).
Nashville Connection Music Festival & Heroes Salute Ticket Give away
That’s right, we scored more tickets for the Nashville Connection music festival and Heroes Salute in Greenville, SC June 27-30th. We will be drawing winners from the comments on this blog. Enter by commenting on this blog by Friday the 22nd at 11 am, and we will announce the winners later that day.
Head of Lettuce Media will be teaching a workshop at The Nashville Connection on “Friendbase to Fanbase: How To Rock Your Social Media Presence” and we are also proud to be the social media sponsor at this event.
We will be giving away 8 tickets total to 6 winners.
- 4 broken into 2 pairs for the Heroes Salute Gala featuring Darryl Worley http://www.
- 4 individual tickets for the Workshops http://www.
The fine print stuff:
- Please be prepared to travel and stay in Greenville SC, at your own cost, contest includes tickets only.
- We will announce the winner of this contest June 22nd at 5pm EST, submissions to enter are due by 11am the 22nd of June.
- If you want to win, you must leave a comment on this blog and also mention if you would want a gala or workshop ticket.
If you are on Twitter , Tweet this blog with the #tag #NashCon12 for an extra chance in the drawing.
Social Mention is a great social search engine that will help you find where people are talking about you or your brand, after all it is only by knowing where your audience is speaking about you, are you able to engage them. Like google alerts you can set up an alert to let you know when people are talking about you.