This is a quick how-to, to remove the advertising options that allow people to use you in their ads, aka "sponsored stories" on Facebook. I recently noticed some friends showing like they endorsed a certain company's fan page, but when I checked, they were not even fans of that business's fan page. Here is an example of an ad side by side with a … [Read more...]
A to Z of Social Media #A2ZofSoMe : D is for Discipline
Alright, so it took me a while to come up with a "D" topic that I felt good about, but then out of nowhere it came to me, and I am amazed I did not think of this sooner. In social media, so much gives the impression of a lawless land where little guys can bring down big companies, and everyone has learned to threaten companies "if you don't fix … [Read more...]
A to Z of Social Media #A2ZofSoMe : C is for Content, scratch that…Conversation
It is often said in social media that content is king, of course content is important but, if we leave it at that, we are falling into the trap of reverting to traditional advertising mentality. Content can get attention, it can make people aware of you and your organization, but, by itself, it is not social media. Pushing out nothing but content … [Read more...]